Like any other business, Online Brokerage has particularities which are not obvious at the beginning of the journey. In this article, I will draw your attention to some common pitfalls and save those intending to start a brokerage some money, time and nerves by shedding light on the challenges ahead of you.
0. Test Your Assumptions.
I marked this point as ‘Zero’ on purpose to highlight it’s importance as a foundation.
When we decide to start a business we are driven by our intuition and past experiences. What we are reluctant to acknowledge is just how much we are driven by emotions instead of calculations. I’m not here to discredit Intuition or ‘Gut Feeling’ as we call it. As a matter of fact, most of the successful entrepreneurs are known for being visionaries i.e. people with extraordinary intuition.
As Albert Einstein once said ‘The intuitive mind is a sacred gift and the rational mind is a faithful servant. We have created a society that honours the servant and has forgotten the gift.’ My interpretation of this genius thought is simple – trust your gut, yet verify assumptions with data. In practice, this means if you truly believe in your business idea, don’t let critics crash it because they are just as subjective as you are, instead find a way to test and validate it.
Test your MVP (Minimal Viable Product). You can test your idea without incurring large expenses e.g. build a prototype of your business and test it on the group of people you know and also strangers. Many providers will be willing to give you a functional demo platform for you to run tests.
1. Legal setup
When approaching legal setup of your brokerage firm the main question is whether or not your country has relevant regulations for Online CFD Brokerage firms. If so, you must obtain the right type of license to run the business. Be prepared for a lengthy process and long hours billed by the lawyers. My recommendation here would be to go along with advisors with good track record.
On the other hand, not many jurisdictions have legislation in place to govern CFD Brokerage industry. In those jurisdictions, you might be treated as any other online business/merchant. This saves you expenses on lawyers and consultants, and also removes statutory obligation to maintain minimal level of capital requirements. This obviously frees up a lot of cash to be utilised for the growth of your business. Nonetheless, even if you are not obliged to maintain minimal capital levels, I strongly recommend implementing similar rule as an internal policy.
Lastly on legal setup, if you are considering onshore vs offshore setups (run a business from a local company or use an offshore one e.g. Vanuatu, St. Vincent and Grenadines, BVI etc.) you need to thoroughly investigate if you would be able to find a reliable banking partner to service your offshore company. Nine times out of ten I would advise doing business onshore, as it inspires trust and eases transactional friction.
2. Human Resources
We regularly fall into a pitfall of doing business with people we already know well, friends and even relatives. Even though we might have an advantage of an established trust, this doesn’t mean these people are right for the business and will be able to drive it to success.
PARTNERS. At the primary stage when you are thinking about starting up with a partner make sure your skillsets complement each other. Also, understand whether or not your goals match e.g. if you are building your dream project and your partner is only after a ‘quick buck’, such partnership might collapse bringing more damage than good.
EMPLOYEES. My conviction is that the first person hired in the company should be a professional HR manager (even if part-time). By doing so you will eventually save yourself a lot of time and money by getting the right people from the very beginning. The right people will identify issues and find solutions before they even become a problem.
MENTORS. Finding a few aspirational mentors can be very powerful to stimulate your vision. While experts within an industry can give an in-depth insight on specific matters, I’d also recommend ‘getting outside the box’ and reaching out to people from other domains. My personal example is Buroka’s Freemium pricing model inspired by Spotify. The idea is that the basic service should be available to clients without high thresholds like a Setup Fee.
INVESTORS. Lastly, I am counting investors in HR section because at a startup stage you will most likely deal with an individual ‘angel’ investor who will support you. It’s crucially important that your ‘angel’ fully understands your plans and shares the vision. The 3 most important aspects here are:
(1.) Share the same long-term vision for the project and ensure understanding that patience is part of the process;
(2.) Create effective control and reporting mechanisms for your ‘angel’;
(3.) Be very clear and upfront about the total budget for the project and have funds locked down and available to you at all times.
Lack of either one of the above will hurt your business at some point, be it ‘angel’ wanting to see ROI (return on investment) prematurely or failing to deliver investment on time.
3. Banks and Payment Processors
Banks are notoriously bureaucratic institutions and the best guide to navigating you throughout layers and layers of red tape is your bank account manager. Make sure your business has a human face – meet and introduce yourself to your bank. Do not try to conceal or ‘sugarcoat’ your true business activity, the bank will find out eventually (after the very first transaction most likely) and then if you were not honest there’s no way to restore the relationship.
Apply certain amount of rigour to your accounts’ structure. I do recommend to operate a system of Segregated Accounts for clients’ funds even if you are not required to do so by your supervision authority.
On this, just a couple of basic rules which apply by definition to STP brokers and I strongly recommend all Market Makers (B-Book Brokers) should apply too:
(1.) Have a designated Client Funds Account.
(2.) Reconcile Weekly. This means to calculate the P&L and transfer profits into your Company Account.
(3.) Just like with personal savings – Save Up for tough times. In a B-Book model specifically, a broker has to maintain certain minimal capital to satisfy potential P&L drawdowns.
In case with a PSP (Payment Solution Provider) just like with banks I’d recommend using local licensed payment processors. They would normally have lesser fees than large international processors and you’d find them more responsive to your needs especially at the start of the business when you cannot boast large turnover on your accounts.
Using IT world jargon ‘Define your MVP’, where MVP stands for Minimal Viable Product. This presupposes construction of a logical framework of your technology at the most basic level that would allow you to start doing business ASAP. Of course our natural instinct is to ‘roll out’ the best version of our product/service to the market, however, the reality is counter-intuitive. You wouldn’t know exactly what your customers truly want unless you start testing and getting feedback from them. The core idea here is to start with a basic offering and once you have few clients on-board to start iterating and improving your business avoiding huge upfront costs and time wastes.
Once your MVP is defined you need to carefully scan the market and find the best Technolgy partners for your business model. There are countless great solutions but the reality is that you wouldn’t be able to afford them and most importantly you might not even need them upfront. Compare offers from providers with in-depth expertise and good customer support.
Own your domain and hosting. These are important assets which must be strictly in your possession. Do backups for everything. In internet business loss of data equals loss of business.
5. Managerial accounting
Know your budget. Whether you finance your project with your own means or attract investor capital, it is critically important to understand your present and future budgets to set up and sustain the project. I would strongly recommend avoiding the situation where you will be relying on a promise of financial commitment instead of funds being available upfront. Absolutely the last thing you’d want to happen is your investor to pull out of the project halfway leaving you with prospects of failure and potential liabilities.
Be pessimistic in your revenues calculation. It never goes smoothly in the beginning, you’ll be making mistakes and winning the first clients will be a mission. Pace yourself for a marathon, not the sprint and try to be as lean as possible financially. Build a cash flow which would be tailored to reinvest most of the profits back in the business development, marketing, and customer support.
A cliche saying ‘Think outside the box’ fits perfectly here. A startup project has no chance of competing for online clicks with the giants of the industry with deep pockets. My strongest advice here would be – think locally, be the best for a specific audience of clients in your target region to start with. Don’t worry about the rest of the world – become the best where it matters.
Part of thinking differently will push you to consider unorthodox marketing channels. Whilst building my first online business in Africa I discovered that the traditional Google and Facebook campaigns were not nearly as effective as communicating with the target audience via radio.
Get personally involved and build your business around your personal brand. Clients always want to know who is behind the business. A founder practicing transparency and integrity in his or her business will boost the customer confidence. Strong business oriented Social Media profiles are an absolute must for a founder.
Start off by carefully crafting your LinkedIn and Facebook profiles and move forward to building a solid online reputation in general. Hypothetically, if Elon Musk were to set up a brokerage firm, it would not struggle with customer acquisition simply because of the solid reputation of the founder. As the old saying goes ‘people buy from people’.
7. Customer Care
Focus on speed of deposits and withdrawals. This tip is worth an ‘ounce of gold’. Customers will judge you primarily by the way you handle their money. Make sure these two operations are pitch-perfect beyond all else.
Without an understanding of financial markets, online trading may be akin to gambling. This is bad because it doesn’t create a bond of continuous interest and engagement. To be successful a broker must educate their customers and navigate their journey – teach them about risk management and market patterns, show opportunities and warn about the pitfalls. Most of our successful startup clients are educators and trainers who have customers’ best interest in mind.
I have covered a few essentials in this article. Obviously, there’s plenty more you will discover along the way. I am happy to become a mentor to a serious and passionate entrepreneur and share my knowledge and experiences.
What are the Betway Deposit Options?
Betway, based in the U.K., is one of the leading online sports betting bookmarker sites today. The official sponsor of teams like West Ham United, people love Betway because they can bet on so many different sports at once, from cricket to football and more.
It’s no secret that sportsbooks have become one of the leading international bookmakers’ in various countries such as Kenya, Nigeria, Zambia, South Africa, and other countries. If you are wondering how to deposit money into your Betway account, you can start straight away too!
Betway offers a lot apart from sports betting such as casino games such as table games and slots. There is also live betting and virtual betting in sports such as soccer, horse and dog racing, basketball and tennis.
Opening an account with the sportsbook is quite accessible since you will only require a username, an email or a mobile number and a password. Once you have verified your account, you are ready to start betting.
Betway Deposit Options
Betway is a versatile online betting shop because it offers various deposit methods for its users. So, how do you get the most out of Betway?
#1. Debit Card or Credit Card
A debit card is a convenient way of depositing your funds. You will instantly get your deposit plus the Betway charges will be transferred to your account. You can deposit funds to your Betway account through the Visa, MasterCard, or even Electron.
All you need to do is click on the banking button on Betway, and deposit the money by entering your debit card details. Once you confirm the payment, the amount will be deposited to your Betway account – all in a few seconds. And it’s not just debit cards we are talking about. Yes,, you can deposit funds to your Betway account through credit. Card payment can be made through two options:
The steps for storing funds through your card payment are the same as the one for the debit card.
Neteller is an e-wallet that is compatible with Betway. You can deposit funds in your Betway account using the following steps
- Now, just choose any of the Betway depositing options you have available.
- Enter your 12 digit Neteller number and six-digit Neteller ID.
- Enter your Betway password
- Enter the amount you have in mind
- Click Confirm.
Skrill is another e-wallet that works like Neteller. All you need is a debit it or a credit card to get started with your Skrill account, a reason many bookmakers love it. If you are looking for transferring money from your account, you can use bank transfer or online banking.
Just Select Skrill as your deposit method on your Betway account, enter the amount you would like to deposit, and deposit!
PayPal is another e-wallet that makes it easy to deposit to your Betway account. It is free of any charges, and you can deposit any amount you like seamlessly.
All these deposit options will deposit money to your Betway account.
*This article was contributed by an external media partner.*
Forex Trading Indicators Providers – What to Look for When Searching for the Best Services
When trading forex online, an excellent way to increase your earning potential to make use of so-called forex trading signals but the key is to find a forex trading indicators provider that is of the highest quality.
Here are some tips for finding the best forex currency trading signals!
Of course, you need the vast majority of your trades to make a profit if you want to trade forex profitably in the long run. While no indication service can you 100 percent accurate signals that will generate you a profit every time it is important to look for one with a high accuracy rate. A high accuracy rate can potentially help you to boost your forex trading revenue so that you can earn more pips – not to mention more money – out of every trade.
Top Quality UI/UX
One of many elements what things to look for having an online forex trading indication service are an excellent user interface and user experience. A top quality user dashboard might help with graphs, graphs, better-computerized indicators, and a better overall experience to assist you in operating and being successful.
The people place can also give you significant improvements in the signals, on crucial and technical examination and on distinct strategies that you might use to increase income using trading signals. An excellent user dashboard area can really make a transmitting service cost worthwhile and can really make all of the difference when it comes to trading effectively.
Great Customer Care
Needless to say, you always wish for great customer care in the case that you need assistance with the trading software. This might make a massive difference, and to be able to contact your dealer, as well as your forex signal expert, can be among the key requirements to success when it comes to trading forex.
One other thing to look for is an excellent trial offer. If a forex broker provides a free trial of their forex currency trading signals, test the trading service for all the above-mentioned points and you will quickly find out whether the company’s service is for you or not.
An online forex currency trading platform can seem overwhelming at first. Hence, it is best to start out with a demo account to learn the ropes before embarking on your forex trading journey.
If you can find a forex trading signals provider that scores high in all of the above-mentioned points, you should definitely consider giving it a try as it may not only help you to get started with forex trading but it may also help more experienced traders with the execution of their trading strategy.
Forex Signals – A Must Have Tool for Successful Trading
Very few people are experts in forex currency trading. In case you aren’t one of these brilliant, you will likely see strong swings in your forex currency trading profitability. New traders often have trouble managing their positions once they have placed a trade and their money is at risk. And often, it is the inability to stick to trading alerts that leads to closing out losing positions.
Forex Indicators Worth
Following the forex market 24/7 and sticking to a pre-determined strategy for the entire time you are active in the market can be very difficult. Not only it is challenging to spend the entire day (and night) in front of your trading dashboard but your emotions will also come into play when you see your P&L swing from positive to negative and back.
That is where forex indicators and trade signals can come in to help you. Automated signals can help you with your trading decisions by enabling you to execute a trading strategy without letting your emotions get the better of you.
There are a number of forex signals providers that you can test to find a software that works for you and your trading needs.
How Forex Signals
Forex signals are computer software generated trade signals that tell you – with a relative certain degree of accuracy – whether to buy or sell a currency pair. However, it is important to note that not every signal will lead to a profitable trade.
Forex signals provide traders with target prices and stop-loss limit levels that could potentially lead to a profitable trade. This can help traders to stick to their strategies without letting their emotions get in the way. However, it is important to highlight that forex signals are not a plug-and-play passive income generating software. Trading incurs risk and that is also the case when using forex signals. Having said that, they can be a valuable tool in the toolbox of new forex traders who are yet to learn the ropes and create winning trading strategies for themselves.
Forex Training is Vital
With the right forex trading program, training and mentoring, you can learn to operate technical indicators correctly and control your emotions when real cash is at risk. If you’re thinking about one of the most effective solutions to becoming a successful forex trader, making use of high-quality forex alerts with first-class training and mentoring from real traders is better than any forex signals.
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